Interprofessional Group of Manufacturers for Marketing Study
16/09/2024 | Gifec

The 17th edition of "GIFEC Meetings" will be held at the Palais du Pharo in Marseille on May 22, 2025.

The 17th edition of the “Rencontres du GIFEC” will be held at the Palais du Pharo in Marseille on May 22, 2025.

Gifec thus reaffirms its commitment to remaining a necessary and privileged forum for the profession.

The event will bring together more than 180 people in a prestigious setting: top-quality speakers, all the distributors of industrial supplies and all the manufacturers who are members of Gifec.

Renowned speakers will lead the evening around the theme: What impact will AI have on our businesses and the future of our organizations?

Among the speakers, Asma Mhalla will be talking about Artificially Intelligence and technological giants, the new powers of the 21st century... 

Asma Mhalla, In 2023, she produced and hosted CyberPouvoirs on France Inter, a program that deciphers the central role of technology in structuring the new power rivalries between nations, through the prism of the major affairs and scandals that marked the beginning of the 21st century. A political scientist and essayist specializing in the political and geopolitical stakes of technology and AI, she holds a PhD in political science, is a research associate at the Laboratoire d'Anthropologie Politique de l'EHESS/CNRS and teaches at SciencesPo, Polytechnique and Columbia GC. 

She also advises governments and institutions on technological public policy. In 2024 , she published Technopolitique with Editions du Seuil. 

Watch the video summary of our last event in 2022 to get an idea.