Topics
Mastery of managerial practices
Accompanying the digitalisation of commercial relations, finding the right balance between physical and virtual sales, working on relationships without having to lose sight of the planning function....
The digital transformation of companies
The development of digital technologies is changing the production and organisational processes of companies in the industrial sector, but also the distribution channels. New stakeholders from the online ...
The industrial sector
Food, automotive, health, construction, mining and metallurgy... The industrial sectors are varied and all have to deal with the development of digital technologies and their effects on the value chain....
Sell, market, distribute
How to communicate effectively about your products in the digital age? The advent of new channels modifies the commercial approach and implies the mastery of tools and concepts capable of supporting ...